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Take Back Control Of Your Membership Site

Finally Get The Results You Deserve By Working Smarter, Not Harder.


Your Online Membership Site Resource & Safe-Haven That's Got Your Back Every Step Of The Way

It’s Time To Get Serious. No More Trial & Error

Start Today! Choose Your Plan Below

For this Black Friday through Cyber Monday, we've brought back ​our “founding members” price to Membership.Coach, for one more time only. Join Now & Lock In the Lowest Price That Will EVER Be Available until Midnight (PST) on ​Monday, ​November 27th...

You are Moments Away From Discovering...

How To Successfully Build & Scale Your Membership Site By Implementing The 20% That Gets You 80% Of The Results

Straight From One Of THE Top Membership Site Experts In The World.

The Big ‘Recurring Revenue’ Dream

Recurring revenue. The big RR.

We all want it. And if you have a membership site or online course, then you’re probably striving to get it.

But I’m also ready to guess that you’ve discovered that it’s more difficult than it may seem if you’re not super-clear about which strategies and tactics you should be implementing...

At first, the dream of the ‘promised land’ seemed so close, right?

You were motivated and ready to take on the world!

It was there for the taking. You could nearly touch it…financial freedom, reaching more people with your message, impacting the world in a way only you can, more time to spend with your friends and family and on other pursuits, and all the ‘mind-space’ you need.

Yes! You were going to make this happen!

And so you began with enthusiasm and boundless energy, and started learning, planning, strategizing, implementing...

Pretty great, right? 

But Then Reality Kicked In... 

Fast forward to present day.

In no time at all, you find yourself bogged down in ‘busy work’. There are so many things to do and not enough hours in the day to do it.

You’re stressed, overworked, and overwhelmed. And you know that if you’re not careful you could find yourself hustling yourself into exhaustion and even total burn-out.

Not knowing what’s most effective, you stumble around in the dark. You find yourself paying for ads that don’t generate enough return. You’re buying ‘this app’ and ‘that add-on’. Costs begin to rise before your very eyes. And soon it feels as though money is running through your fingers every single month.

And all the while you’re working yourself to the bone with little-to-no results to show for it.

Slowly your dream of a growing a thriving and profitable membership site begins to fade.

And then it happens.

One day you look up from the constant, ‘push, push, push’ and wonder, ‘This wasn’t what I’d planned… how did this become my reality?’

Your membership site business has become a mental prison in which you’re struggling to move forward. Or you’re moving forward, but not as fast as you had hoped. And you begin to question, ‘Is this dream really realistic?’.

And yet…

Despite all of this, despite the challenges and the gruelling workload, there’s still that hope in the back of your mind. Because you just know that there’s a way to success somehow. It’s just that, right now, you just can’t see the forest for the trees.

Sound Familiar?

Well, I hear you loud and clear.

And I want to reassure you that you’re not the first membership site owner who feels this way. And you’re certainly not the last.

And I’m saying this from over a decade of hands-on experience. I have worked with thousands of membership site owners, and have personally helped and advised successful 5-, 6- and even 7-figure membership site owners over the years.

So you’re probably wondering I am.

Allow me to introduce myself…

Who is Micah Mitchell?

My name is Micah Mitchell. I’m the CEO and Co-Founder of Memberium, the most popular membership site plugin in the Infusionsoft space.

Memberium is the backbone of thousands of online membership sites around the world. Memberium customers range from the small specialized niche site owners to the biggest and most prominent marketers in the world. Big names who choose to use Memberium as their membership site solution include Jeff Walker, Infusionsoft, Lisa Nichols, Loral Langemeir and many other leading internet marketers...

Despite its quick rise to the top, Memberium is only 3 years old. But I’ve actually been advising and working with membership sites owners for over a decade...

In fact, I have personally helped thousands of site owners worldwide, in different areas ranging from technical to strategic parts of their businesses. And again, these people range from small niche site owners, to 5-, 6- and even 7-figure business owners.

So I truly know the challenges that membership site owners face at each phase of their business. And most importantly, I know what works and what doesn’t - I’ve seen it time and time again with my own eyes.

And I want to make one thing very clear here:

My experience isn’t hypothetical, ‘pie in the sky’ stuff.

I’ve been down in the trenches, getting my hands dirty!

I’ve designed membership sites myself. I have the in-depth technical know-how required to build online membership site businesses from the ground up. I’ve created the content. I’ve done the sales, the marketing. I’ve developed software and built out affiliate programs for other membership site owners and Memberium itself... and the list goes on.

In other words, my experience doesn’t come from ‘lofty strategic advice’. It comes from time-tested methods. It comes from real-life experience with building out real-life membership sites.

So I guess you could say that helping membership site owners achieve (and surpass) their amazing potential is my absolute passion.

Because to me, membership sites are the vehicle through which gifted, talented people like you, can reach people’s lives and change them for the better.

And there’s no better way to do that than via a membership site. :0)

So let’s get back to you.

Let’s walk through just a few reasons why you might be struggling…

Reasons why you might be struggling with your membership site

Does any of this sound familiar?

So those are just a few of the reasons you might be struggling with your membership site. I could go on and on.

And each area is like a rabbit hole. There are a million things you could do!

So here’s a big piece of the puzzle that I want you to walk away with…

There's An Easier Way: Do Less, Make More…

Contradicts everything you've learned about being successful, right?

Everyone these days seems to be talking about hustle, working all hours of the day and night, and basically working yourself to the bone.

Stress? Comes with the territory.

Overwhelm? Normal.

Confusion? Of course.

Well, I'm here to tell you that there's a different way.

A reality that comes with far less stress, banishes overwhelm and confusion... yet can help you build a more successful membership site business than you'd ever even dared to dream of.

And it all comes down to that 80/20 rule. Knowing what will get the best ‘bang for your buck’. Then laser focusing on that, and only that.

Pipe dream?


Let me explain...

The 80/20 Rule

Have you ever heard of the 80/20 rule? It's also known as the 'Pareto Principle'.

Here it is:

Roughly 80% of the effects come from 20% of the causes.

That means that when it comes to your membership site:

Roughly 80% of your results will come from 20% of the work.

The 80/20 approach is vital to your success as a membership site owner.

If only a fraction of the actions you could take would create the majority of your success, then that’s the part you want to focus on, right?


Adopt this 80/20 approach and it will radically change your future and the future of your business.


This is what makes the difference between you working yourself to the bone, chasing your tail, and burning yourself out, and being a successful, abundant, and relaxed membership site owner.

  • An owner who has freedom to spendtime with your family and friends.
  • An owner that has financial security and financial freedom to care for themselves, and who can more than afford the luxuries in life.
  • An owner that feels empowered and in control of their business, not the other way round.
  • An owner who is able to reach far more people with their message than they’d ever imagined.

Can you imagine how you’d feel if your life was like that?

Pretty great, right?

Well, this type of life isn’t some pipe dream or get rich quick scheme. And I can say this with absolute certainty because this same level of success has happened time and time again with the clients that I’ve helped. Bottom line?

When you’re building and growing your membership site business, the most important thing is knowing what will get you the ‘best bang for your buck’.

Then laser focus on that... and only that.

So What Is This Magic ‘20%’?

Here’s the problem:

There are a million different things you could try when you build and grow a membership site. There’s also a million ‘shiny objects’ you can get distracted with instead of focusing on the things that will get you the real results that you want for your business.

Over the past decade, I’ve advised and helped some of the world’s top internet marketers, experts and authority figures. I’ve also worked with thousands of small business owners - ordinary individuals who are experts in their niche - to start and grow successful membership sites.

With all this experience, I know what works. I know what doesn’t. 

For one, all membership site businesses go through 6 phases. And to give your membership site the best chances of succeeding, you’ll need to implement what works in the specific stage your business is in currently.

That in itself takes willpower.

Remember those shiny objects floating around, enticing you to distract yourself from your quickest path to success? Alluring, aren’t they? This will take unwavering focus and single-mindedness on your part, to stay the path to your success. Begone ‘Shiny Object Syndrome’! ;0)

But if you’re willing to take on that challenge, then here’s what you should be asking yourself next:

‘What is the magic20% I should be focusing on?’


Membership.CoachYour Online Membership Site Resource & Safe-Haven That's Got Your Back Every Step Of The Way

Here's Everything You'll Get When You Join...

PLUS! You’ll Also Get These Awesome Bonuses When You Join… All these added bonuses are worth an extra $5,208.00 per year!

» YES, I want to get the Bonuses Now

What People are Saying...

Definitely worth it if you're serious about building a membership site.

"You're not gonna get any other information from any other expert in the industry. Definitely worth it if you're serious about building a membership site. "

Misty Kortes (Your Marketing Coach)

Immediately applicable to the things that I need to do in order to make a successful product launch.

"When Micah's talking...he was talking about some of the things that you do to make a successful membership site. Those were immediately applicable to the things that I need to do in order to make a successful product launch."

Jeff Sherman (Stace's Computer Systems)

You'll learn to increase profitability with a well designed membership site.

“It is so much more comprehensive than just...learning kind of the nuts and bolts of membership sites, although you will get that as well, but you will learn how to put the benefits of the membership site in the context of your business. You'll learn to increase profitability with a well designed membership site. How to increase your course completion rate for example, which is critical if you really care about your customer success.”

Mary K. Morgan (EFT Consulting)

Start Today! Choose Your Plan Below

For this Black Friday through Cyber Monday, we've brought back ​our “founding members” price to Membership.Coach, for one more time only. Join Now & Lock In the Lowest Price That Will EVER Be Available until Midnight (PST) on ​Monday, ​November 27th...

So What Makes Membership.Coach Different?

Is This Course Right for You?

Membership.Coach is not for everybody...

What People are Saying...

We're going to be able to put practices in place that are gonna make our membership site so much better.

"We've had more than a ten time ROI, in the first ten minutes we had ideas that we can use to implement, to achieve a great growth in our membership group. You are getting real ideas from the trenches, from people who are actually doing it and showing you how it works, not just ideas but how to implement. We're going to be able to put practices in place that are gonna make our membership site so much better."

Kim Walsh-Philips Elite Digital Group

It's amazing how much I can actually apply to my business that will get great results.

“It's an insane amount of value of stuff that I can actually strategically apply. It's amazing how much I can actually apply to my business that will get great results.

Being able to increase engagement and increase completion rates of our programs. That is something that I realized is so critical to the profit of the company. It's really good to be able to see 30, 40, 50 different things you can do and pick our top ten that we then apply to our business and see success raise, customer happiness, all those kinds of things.”

Grace Lever (

You want your customers to have success cause their success is your success and that's what we're learning

”Totally blew my mind off with the content. It's not just talking about memberships and how you let people in.

It's actually about how you take care of your customers, how do you keep them in this cycle, how do you make sure that the customer success path is followed because whatever you do in your business, whatever your business is, you want your customers to have success cause their success is your success and that's what we're learning.”

Stig Severinsen (

Learning the tools and how to do this and how other people are doing it has been priceless.

“We've been in the live space and migrating online space to supplement our current business operation and so learning the tools and how to do this and how other people are doing it has been priceless.”

Randy Kutz (Real Estate Negotiations Institute)

It was marketing, it was psychology, it was sales. it was just kind of mind-blowing. I have loved it.

“I was a little worried that it would just be about how to build a membership site or how to get started and it's so much more than that. It was marketing, it was psychology, it was sales. it was just kind of mind-blowing. I have loved it.“

Becca (The Dating Divas)

Here's what we need from you:

Get Started Today & Join Now

Here’s How Much I Believe In Membership.Coach…

It is my firm belief that if you implement what I recommend in Membership.Coach, you will begin to see positive changes. I truly believe that you’ll see your business and your life begin to shift for the better. And it’s because of my absolute faith in this that I stand behind my iron-clad money back guarantee…


So here it is: Try Membership.Coach for 30 days, on me.

Get inside the Membership.Coach portal, take the lessons, implement, interact. Use it and wear it out.

Really! I really want you to get in there and put it to good use for a full 30 days. Use those 30 days to decide.

If you feel that you’re not seeing the value, or if you just feel it’s not right for you whatever the reason, just get in touch within those 30 days and I will give you your money back.

Simple as that.

No pressure, no stress, no worries.

So I want you to know, I truly have your back here.

I want to make sure that this is as risk-free on your part as possible, so that you can get in there and explore Membership.Coach yourself for a full 4 weeks and then make up your mind.

So even if you’re on the fence about this, you can grab your spot and take a whole 30 days to decide whether it’s right for you.

Here's How It Works...

My 30 Day Money-Back Guarantee means that when you join today, you don’t have to make a definitive decision. Your decision to join isn’t final because you still have 30 days to decide.

Here’s how it works...

"I’m standing proudly by my guarantee because I really want you to be happy with your decision to join."

When you join Membership.Coach, I want you to feel empowered and that someone’s truly got your back. Because it’s the truth - I do!

I believe that success (inside and out) comes from helping and serving others. So for me, there really is only one way - to come from the heart , to be truly authentic and to make other people’s potential success… your potential success, the full focus of my energy.

So I’m offering this 30 Day Money-Back Guarantee as my way of saying, ‘Hey, I really do have your back’!

And I’m so passionate about this that quite honestly, I don’t want your money if you’re not 100% happy with what you discover, learn and experience through Membership.Coach.

It’s Time To Work Smarter, Not Harder!

It’s time to work less and achieve more. It might sound like a cliché, but I’m serious here!

And here’s why:

If you feel you're putting in 80% of the work, only to get 20% of your desired results, then it's time to flip that. Because the likelihood is that you’re working harder than necessary because you’re not laser-focusing your efforts on that magic 20%.

There really is no need to reinvent the wheel. Instead, it’s time to discover what actually works! That 20% that gets 80% of those results.

Then focus on applying that 80/20 rule to your own membership site... and watch what happens. :0)

Here’s What I Truly Believe:

I am here to serve you, to help you to succeed.

This is what I live and breathe! Membership sites; leveraging the power of the 80/20 rule; working smarter instead of harder.

All so that you can live the expansive, fulfilling life you deserve, with the financial freedom, time and space to do the things you want to do, to support the people you want to support, and to make the positive impact in the world in a way only you can.

Ready to Discover How To Take Your Membership Site Business To The Next Level?

Isn’t it about time you began seeing bigger results from your membership site business? Isn’t it time to get that stable, reliable, recurring income? Isn’t time to finally gain that financial freedom?

Isn’t it about time to ease up on the punishing and never-ending hustle, to stop working yourself to the bone? And isn’t it about time to gain back your time, your mindspace, and heck, even your health?If your answer is, ‘Yes!’, to any of those questions then it’s time to stop fumbling in the dark.

Stop the trial and error.

Gain the clarity you need.

Discover exactly how to build, manage, and grow your membership site business so that it finally generates the sustainable, reliable, recurring income you've always dreamed of.

And get the guidance and support you deserve, so that you and your membership site business can thrive.

It’s gonna be an amazing ride.

You ready?

Start Today! Choose Your Plan Below

For this Black Friday through Cyber Monday, we've brought back ​our “founding members” price to Membership.Coach, for one more time only. Join Now & Lock In the Lowest Price That Will EVER Be Available until Midnight (PST) on ​Monday, ​November 27th...

 For this Black Friday through Cyber Monday, we've brought back our original “founding members” price, for one more time only...


Here are answers to some frequently asked questions about Membership.Coach:

What Is Membership.Coach?

Membership.Coach is an online membership program that guides you through building, managing and growing your membership site business.

It’s is about taking back control.

It’s about seizing your potential in the most effective way and seeing just how far you can really shine when you have the right guidance and support behind you.

Think of it as your own ‘digital coach’ that you can count on 24-7, to give you succinct, effective guidance and insights based on the phase your membership site is currently in.

What Makes Membership.Coach Different To Other Membership Site Resources And Courses Out There?

Three key reasons:

First, the guidance and insights you’ll find in Membership.Coach are not simply content that has been learned elsewhere and then passed on without ever being implemented or verified that it works.

It’s based on over a decade of my rock-solid experience of helping, working and consulting with thousands of membership site owners worldwide (including 5-, 6-, and 7-figure business owners), both in my capacity as a business consultant and also as a Co-Founder of the most popular membership site plugin in the Infusionsoft space, Memberium.

Second, Membership.Coach is not about throwing every possible tactic and strategy at you and leaving you to figure out which route is best for you.

Instead, Membership.Coach is all about highlighting what is most effective - showing you the 20% of strategies and tactics that are most likely to give you 80% of your results instead of the other way around.

In other words, Membership.Coach is about how to get better results in less time, based on my real-world experience with thousands of membership site owners world-wide. That’s a big difference. Not many membership site resources can tout that. ;0)

 And the third reason?

You and I both know that running a membership site doesn't just stop at the technical part or the content creation part. But most membership site resources stop right there. Want to know about how to deliver amazing customer support?

They’ll say, ‘Sorry, we don’t cover that’. How about hiring your first VA, and then growing and managing your team - all within your budget? ‘Nope, we don’t cover that either’. The list goes on and on. There are gaping holes in these resources, which can leave you foundering around, resorting to trial and error. And we definitely do not want that. And that’s another reason why Membership.Coach is different.

We're here to help you with your membership site business as a whole. And over time we’ll be covering a whole gamut, including your membership site’s strategy and planning, marketing, customer support, hiring and management, finance and much more besides.

And while I don’t generally plan on providing specific technical training (there are so many plugins and systems out there that it would be unrealistic for me to even try), I’ll be happy to answer any technical questions you have about Infusionsoft, Active Campaign, Memberium or WordPress in the Q&A sessions we’ll have every month.

The only part we won't cover is the legal stuff because... well, we're not experts in that part. But the other stuff? We've got your back. :)

Discover what actually works in every area of your membership site. Pinpoint the magic 20% that gets 80% of those results. Then focus on applying that 80/20 rule to your own membership site business.

Is Membership.Coach For Me?

Membership.Coach is for you if you have a membership site but you’re struggling to see the results you want.

It’s for you if you’re feeling overwhelmed or confused about how to best move forward.

And it’s for you if you want to take your membership site to the next level in the fastest and most efficient way.

But if you have an idea for a membership site but haven’t started yet, Membership.Coach would also be a great fit for you. By joining Membership.Coach you’ll discover the most effective strategies and tactics from the get-go. That means you’re likely to drastically reduce your time to reach success.

Do You Have Any More Details About The Masterclasses?

You might have noticed that I gave you a broad spectrum of topics we’ll be covering in our masterclasses but not so many specifics.

There’s a big reason for that. It’s because I don’t know yet. :0)

It all depends on you...


Well if you join Membership.Coach now, you’ll be joining as a ‘Founding Member’. And as a Founding Member, I’ll be asking you periodically to let me know which topic you want to see covered next.

This is completely optional. Whether you wish to give me your feedback and suggestions is completely up to you. But the choice is there to help shape the program you’ve joined.

So when I say that Founding Members will be forming the future of Membership.Coach, I really do mean it. I will be taking the lead of my Founding Members.

So what will the Masterclass topics be? They’ll be on a range of topics related to building, managing, and growing your membership site business.

On what topic specifically, and in what order? You and your fellow Founding Members will be telling me. And I will deliver.

Masterclass topics will be based on what Founding Members want. Simple, common sense. And quite the opposite to what most Membership Site resources out there offer. :0)

What Are Your Plans For Membership.Coach?

When you join Membership.Coach, you will start with the Membership.Coach Training Program (which are the modules listed above).

In addition to the core Membership.Coach Training, you’ll receive a monthly Masterclass based on an important aspect of building and scaling your membership site.

Plus I’ll be running live monthly Q&A sessions where you can ask your questions. And you’ll be able to access the Q&A recordings in the exclusive online portal too.

The resources within Membership.Coach will continue to grow and grow over time.

How Does The Guarantee Work?

The 12 Month Deal...

If you grab the amazing 12-month deal right now (where you can register for just $1,497 for a full year upfront), you’ll get a whole 30 days to get inside the Membership.Coach portal and explore. I truly believe you’ll be blown away by the resources inside. But if it doesn’t meet your expectations? No problem, just contact me within those 30 days and I’ll issue you a full refund.

The Monthly Subscription Deal...

If you prefer the monthly subscription instead ($147 per month), then your money-back guarantee works a little differently. You’ll get exactly the same content. You’ll still have a full 30 days to explore and decide if it’s right for you. And if it’s not, simply ask for a refund within those 30 days, and we’ll refund you that full $147.

The following month your ‘30-day guarantee counter’ will reset. So if you decide you’re not happy with Membership.Coach in the second month, just get in touch within 30 days of your second payment, and we’ll refund you that second month, no questions asked.

The same stands for whatever month you’re in, the 5th month, the 8th month, the 11th month - if you wish to leave for any reason, just get in touch and we’ll refund you that current month’s payment.

How Do I Access Membership.Coach?

Membership.Coach is 100% online.

When you join Membership.Coach, we’ll email you your unique access details to the exclusive online Membership.Coach portal. You’ll find all the lessons, recordings, and downloads in there and you’ll be able to access them 24/7.

How Much Time Will It Take To Go Through the Membership.Coach Training Program?

There are 11 modules in the Membership.Coach Training Program. Each module will take approximately 2-3 hours to go through.

How do I cancel my Membership.Coach membership?

You have full control over your membership & can cancel your membership to Membership.Coach 24 hours a day / 7 days a week through your Membership.Coach “Manage Your Account & Account Settings” area that you'll be able to login to anytime. Additionally you can always cancel your membership anytime by emailing if you decide you would no longer like to keep your subscription active.

Is Your Question Not Listed Here?

I’d love to hear from you if you have any questions or comments. My team and I are on standby, ready to answer your queries.

There are different ways you can get in touch:Click here to ask your questions through our support form. 

​Or email directly with your questions to get your question answered. 

Ready to take your membership site to the next level?Join Membership.Coach Today!


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