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    Sales

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    1. Copywriting 101 Part 1
      5 Topics
      1. Features vs. Benefits
      2. The ‘So What’ Copywriting Exercise
      3. Rearrange Your List
      4. Form a Benefit Laden Sales Message
      5. Recap
    2. Copywriting 101 Part 2
      7 Topics
      1. Know the Key Sections of the Sales Page
      2. Help Identify With Problem or Desire and Give Solution
      3. Assure You're a Trustworthy Expert
      4. Tackle Skepticism - Social Proof
      5. Tackle Skepticism - Refund Guarantee and FAQ
      6. Effective and Noticeable Call to Action Button
      7. Recap and Implementation
    3. Copywriting 101 Part 3
      9 Topics
      1. Hope You Still Remember This...
      2. Make Sales Page Easier To Read And Scan Through
      3. How To Make Your Message More Appealing And Trustworthy
      4. Increase Involvement
      5. Use White Space
      6. How To Increase Scannability
      7. Use Active Voice Instead of Passive Voice
      8. Helpful Apps To Optimize Readability
      9. Implementation Steps
    4. How To Beat Competitors, Part 1
    5. How To Beat Competitors, Part 2
    6. Create A List Of Experiments
    7. Get People To Your Site To Buy A 2nd Time

    Participants 1776

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    Sales Copywriting 101 Part 1
    Lesson 2 of11
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    Copywriting 101 Part 1

    Lesson Content
    0% Complete 0/5 Steps
    Features vs. Benefits
    The ‘So What’ Copywriting Exercise
    Rearrange Your List
    Form a Benefit Laden Sales Message
    Recap